Herbalife24 research is based on the latest proven science and formulated by Herbalife scientists, some of whom are elite athletes in their own right and experts in nutrition. We know that being an athlete is a lifestyle, and understand the needs of a 24-hour athlete.
As science evolves, so will Herbalife24. We are committed to delivering dynamic solutions with comprehensive 24-hour nutritional support for athletes. Herbalife24 products serve a nutritional purpose and contain all-natural colors, flavors and sweeteners. And since this 24-hour performance nutrition line was developed with the professional athlete in mind, every product is third-party tested for banned substances.
The Origin of Herbalife 24
- a cycle ride indeed.
It all began at the top of Piuma Road on the spine of the Central Santa Monica Mountains.
Perched just above Malibu, California, Piuma Road is a twisty, steep seven-mile climb renowned among the Southern California endurance community. Among thousands from around the world who train on this road, Herbalife’s Chairman and CEO Michael O. Johnson, an avid cyclist, happened to meet two unique athletes after completion of the 2009 Piuma Hill Climb Challenge.
One was a biochemist-turned-entrepreneur, the other his marketing business partner. Frustrated by the available products within the performance nutrition market, they developed an innovative endurance drink that set off a groundswell of demand from local diehard endurance athletes.
From the moment Michael sampled the drink, an idea sprang into motion to develop a performance nutrition line to meet the specific needs of Herbalife sponsored teams and athletes, and extend that to a broader audience to achieve Herbalife’s goal of promoting healthy, active lifestyles.
It was a small chance they met. And together at Herbalife, turned it into something really big. Herbalife24.
More about Herbalife
Founded in 1980, Herbalife International is the premier wellness company dedicated to simplifying your path to healthy living.
What started with founder Mark Hughes' dream in 1980 has become a world-class company with over 1.9
The science behind Herbalife success
As a leader in the wellness industry, Herbalife prides itself on the work of "The Nutritional Advisory Board" (NAB. Together, this team of professors are dedicated to creating products that exceed customer expectations and advance the field of nutritional science and ensure our products meets the highest standards set for the industry today.
Meet some of our "The Nutritional Advisory Board" (NAB) Board members - click here.
Our Founder Mark Hughes and Company History
The extraordinary vision and commitment that inspired Mark Hughes to found Herbalife began when he was just a teenager. Due to the tragic loss of his mother to unsafe dieting practices, Mark made a promise to find a way to help people lose weight safely.
Mark was impassioned by the time-honoured practice of using herbs for improving health and formed a team of Professors to create Herbalife's breakthrough products. In 1980, Mark launched Herbalife by working as the first Distributor selling the nutritional products.This led him to found Herbalife
in 1980. Herbalife has built upon the mission of our founder, Mark Hughes to improve the health and well-being of people around the world. Today, we are a world-class company, improving lives in 75 countries, six continents, through a network of 1.9 million independent Distributors.
Herbalife in Action
From sponsoring athletes and sports teams to generating buzz about products and events, Team Herbalife is changing people around the world.
World class athletes require high-performance nutrition. Herbalife proudly sponsors these top achievers around the globe.
Coaches and trainers demand peak performance from their star athletes. Herbalife proudly provides high quality nutrition to these professional competitors around the world.
Herbalife is committed to promoting healthy active lifestyles. We actively support and participate in a variety of athletic events worldwide
Herbalife’s employees and independent Distributors are working to change people’s
lives. See how we’re making an impact globally and locally by helping those in need. The Herbalife Family Foundation (HFF) continues to expand its Casa Herbalife program, designed to bring good nutrition to children around the world. Through the Casa Herbalife program, we work with existing charitable organizations to ensure children are being fed healthy and nutritious meals. Over 35 programs have been established worldwide. For a current list of all Casa Herbalife programs around the world, please visit www.herbalifefamilyfoundation.org . The Herbalife Family Foundation is a 501(c)(3) non-profit organization.
With Herbalife, quality products and expert support make it easy to look, feel and live your best. Discover Herbalife - and discover a lifetime of well-being.
Member of the DSA.
Herbalife is a Proud Member of the Direct Selling Association and a Signatory to the DSA Code of Ethics
A Unique Opportunity - The Herbalife Business Opportunity!
You can also become a Herbalife Distributor.
Help others achieve their personal wellness goals, make money, and be your own boss – the Herbalife® business opportunity
is a unique opportunity with proven results. It has changed the lives of thousands of people – it could change yours too…..As a Herbalife Independent Distributor, you will benefit from the flexibility of working at your own pace and dedicating as much time as you want, various income opportunities, informative training programmes and effective business support tools – all whilst supporting Herbalife’s mission to change people’s lives through good nutrition.
Click HERE to order an International Business Pack.
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